SAP Program

Program Implementation

Classroom Based

Age Range


Grade Level

High school


High knowledge

Financial Literacy

Little knowledge

Work Readiness

High knowledge

About Program

The Scratch 1 course utilizes the MIT developed, open-source Scratch platform that combines youthful creativity and curiosity with school subjects such as mathematics and art in a vibrant digital environment that allows children to become adept at computer coding in a short period of time. The 90-minutes course is targeted towards children between the age group of 8 – 11 years old who get a chance to learn the basics of computer programming.


 Course Outline

  • An introduction to the Scratch interface
  • First steps in coding
  • Coding movement and animation of sprites (i.e. animated elements)
  • Achieving interaction between different components of Scratch program
  • Coding geometric shapes and pattern by digitally drawing squares, triangles, circles and other mathematical elements.


Program Sessions

Brainstorming social, environmental, economic or other problems / challenges / market gaps, and ideas / solutions to resolve them through their participation in the Company Program.


  • The Company Program process and competition.
  • Entrepreneurship related terms and explain their importance to the economy.
  • The general process of establishing a company.
  • The role of brainstorming.

More brainstorming on the company’s product / service.
Introducing company structure, departments, communication channels and identity.


  • The complex relationship between idea formation and profitability.
  • The different and complementary roles and functions within a company.
  • The importance of the company identity.​

Finalizing and deciding on the product / service idea to pursue on the Company Program.


  • Idea Formation
  • Target Size
  • Target Market
  • Competitive Advantage
  • Viability​

Structuring the students into a company and its departments. Identifying the students who will assume the key roles and their job descriptions in the company. Shortlisting the company name. Self-assessment on team work.


  • The different but complementary functions of each company department.
  • The process of establishing a company.
  • Company values, vision and mission.
  • PESTLE Analysis
  • SWOT Analysis
  • Competition Analysis
  • Marketing Plan
  • Social Media Plan
  • Logo Creation
  • Sales Plan
  • Company meeting organization.

Financial Planning Finalizing the Company Brochure and Sales Pitch for Selling Shares.


  • Finance and its role in the company.
  • Financing possibilities for a start-up company.
  • Selling shares.
  • Cost benefit analysis Gross profit calculation.
  • Break even analysis.
  • Cash flow forecast.
  • Profit and Loss Account.
  • Sales Strategy.
  • How to run and facilitate a company meeting.

Developing and designing the company’s chosen product / service.


  • Customer development.
  • Pricing and more financial planning.
  • Product / service design.
  • Production planning.
  • Market research.
  • Analytic reflection.
  • Analyzing and interpreting information and data.
  • Gathering and organizing information.
  • Pricing the product / service.
  • Selling company shares.
  • Active listening.
  • Synthesizing and evaluating information.
  • Working in groups / teams.

Developing, revising and finalizing the company’s marketing strategy.


  • Customer development.
  • Marketing.

Monitoring, evaluating and planning ongoing production, marketing and sale of product / service.


  • Sales routes and channels.
  • Customer satisfaction.
  • Active listening.
  • Aligning and linking the sales, marketing, finance and product development functions of the company.
  • Analytic reflection.
  • Designing an elevator pitch.
  • Forecast future necessary sales and marketing to achieve profitability.
  • Monitor and evaluate the company’s sales and marketing performance.
  • Designing a trade fair stall.
  • Selling.

Assessing and evaluating the company’s performance.
Deciding on the company’s future direction and planning for it.


  • Liquidation.
  • Full and partial exit.
  • Growth
  • Consultative decision making.
  • Evaluation
  • Negotiation

Critically reflecting on, discussing and evaluating the INJAZ Company Program and the start-up process.
Organizing and preparing for the INJAZ Company Program National Competition.


The INJAZ Company Program National Competition components and their role in real business:

  • Company Report.
  • Public Presentation.
  • Participation in the Trade Fair.
  • Panel interview.